Retail Marketing Lead
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QLD, Brisbane metro area, QLD, Australia
Are you passionate about retail marketing and creating unforgettable in-store experiences? At Bevilles, we’re on a mission to become the go-to destination for value jewellery, and we need a dynamic Retail Marketing Lead to help us shine! Reporting to the Head of Marketing, you’ll play a crucial role in driving our success in the market and enhancing the overall retail experience.
What You’ll Be Doing:
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Retail Marketing: Collaborate with the Creative Department and Retail Designer to develop and manage in-store promotional campaigns and displays, ensuring stores are prepared for sales cycles, maintaining POS consistency, and overseeing visual merchandisers for impactful presentations.
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Sales Support: Collaborate with the sales team to develop empowering marketing materials and tools, ensure seamless execution with Store Operations, and conduct regular store surveys for valuable feedback.
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New Store Launches: Plan and execute successful new store openings, including coordinating with different departments to ensure smooth execution.
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Product Marketing Strategy: Work with cross-functional teams to understand product features and target audiences, develop product guidelines that reflect the brand’s promise and USPs, and conduct market research to identify customer needs and industry trends.
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Budget Management: Monitor spending to keep campaigns within budget, ensuring efficient resource allocation for maximum ROI.
What You Bring to the Role:
- Experience in retail marketing or product marketing, preferably in the jewellery or fashion industry.
- Ability to work collaboratively with cross-functional teams and manage relationships effectively.
- Excellent analytical skills to monitor performance metrics and optimize campaigns.
- Creativity and a keen eye for detail in visual merchandising.
- Budget management experience.
Why You’ll Love Working at Bevilles:
- Join a team that values creativity and fun—where you can leave your mark. It’s like working for a startup but backed by a big corporation.
- Grow your skills with a brand that’s expanding on its journey to be the destination for value jewellery in Australia.
- Discounts on our beautiful jewellery, so you can sparkle too!
- A supportive, inclusive workplace that offers flexible hours and a hybrid work-from-home and office model.